retailfundamentals.com.au

Tasks

Avoid using deprecated HTML tags.

SEO

URL

Domain : www.retailfundamentals.com.au/

Character length : 30

Title

Retail Consulting Services Company Melbourne

Description

Retail Fundamentals will help your Melbourne business succeed and grow. Let us help and change the way you do business. Contact us today on 0425 83 33 44.

Keywords (meta keywords)

retail

Error! Using “meta keywords” is meaningless in a while.

Open Graph Protocol

Good! The OG (Open Graph) protocol is set on this website.

title: Retail Consulting Services Company Melbourne
type: website
url: http://www.retailfundamentals.com.au/
site_name: Retail Fundamentals
description: As your retail business consultants, Retail Fundamentals can help unlock the true profit potential in your store. Visit us online to find out how.
locale: en_US

Dublin Core

Dublin Core is not used

Underscores in the URLs

Good! No underscore (_) found in the URLs.

Search engine friendly URLs

Good! The website uses SEO friendly URLs.

Checking the robots.txt file

There is robots.txt file.
https://retailfundamentals.com.au/robots.txt

User-agent	Disallowed for the search engines
*	/wp-admin /wp-includes

Social

Social Engagement

No info found.

Content

Doctype

HTML 5

Encoding

Perfect! The character encoding is set: UTF-8.

Language

We have found the language localisation: ”en”.

Title

Retail Consulting Services Company Melbourne

Character length : 44

Good! The title’s length is between 10 and 70 characters.

Text / HTML ratio

Ratio : 4%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.

Headings

H1	H2	H3	H4	H5	H6
2	12	0	0	0	0

Heading structure in the source code

<H1>
<H1> Specialist Retail Consultant Melbourne
<H2>
<H2> Profit Calculator ©
<H2>
<H2> The Outside-In Method ©
<H2>
<H2> My Retail Success ©
<H2> Recognise your Potential
<H2> Your Success Starts Now
<H2> Unique Consulting Services
<H2> Melbourne Consulting Areas
<H2> Contact Us
<H2> Services

Word cloud

retail23
business21
services13
help12
fundamentals9
success7
plans6
company6
consulting6
melbourne5
businesses5
specialist5
just4
sales4
leon4
goods4
starting4
learn3
provide3
calculator3
areas3
now3
directly3
profitable3
make3
small3
marketing3
profit3
advice3
training3
implement3
different3
consultants3
continue2
improvement2
potential2
antippa2
very2
expert2
only2
plan2
assessment2
results2
fashion2
across2
profitability2
software2
definition2
consumer2
theme2
copyright2
variety2
work2
using2
higher2
direct2
team2
service2
personal2
take2

Keyword matrix

word	title	descriptions	heading
retail
business
services
help
fundamentals
success

Two Word cloud

retail fundamentals4
help you4
provide you3
training coaching2
retail consulting2
your business2

Three Word cloud

retail fundamentals facebook2
help you achieve2

404 Page

The website has a 404 error page.

Flash content

Good! The website does not have any flash contents.

Frame

Error! The website uses iFrame solutions. This type of contents are not indexed by Google.

Images

We found 7 images on this web page.

Alternate attributes for the following 3 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

Readability

Flesch–Kincaid Grade Level

6.60

Flesch Reading Ease

58.90

Coleman Liau Index

12.00

Automated Readability Index (ARI)

6.70

Dale–Chall Readability

10.00

SMOG Index

9.20

Spache Readibility

5.00

Number of letters

96471

Number of words

18234

Number of sentences

2851

Average words per sentences

Number of syllables

30481

Syllables in words

28325

Average syllables in words

1.67

Number of words in first three syllables

3116

Percentage of word / syllables

17.09

Words not in Dale-Chall easy-word list

11575

Words not in Spache easy-word list

1477

Technologies

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Redirection (www / not www)

Good! The web address is accessible only in one version. The version without www is redirected to the version with www.

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Printability

Suggestion! Unfortunately, no printer-friendly CSS found.

Meta Tag (viewport tag, mobile devices)

Error! The meta tag named viewport is missing.

Speed test

Server response time

The server response time is fast enough.

Table layout

Good! No nested tables found.

Number of HTTP resources

Number of source domains

Render blocking resources

The elements below are blocking the “above the fold” rendering.
List of render blocking javascript files

https://www.retailfundamentals.com.au/.. /jquery.js

List of render blocking css files

https://fonts.googleapis.com/css
https://fonts.googleapis.com/css
https://www.retailfundamentals.com.au

Speed test – Javascript

Javascript

Good! Just a few javascript files are detected on the website.

http://www.retailfundamentals.com.au/wp-content/cache/autoptimize/autoptimize_efd58ff8f5a65b0e5831fa5c96d45278.php

File size of all javascript files combined

788.33KB

Javascript minifying

You can save 110B (26% compression) on the analysed URL by minifying the javascript files.

Speed test – CSS

CSS

Good! Just a few CSS files are used on this website.

File size of all css files combined

315.98KB

CSS minifying

Great! The CSS elements are minified.

Speed test – Compression

Uncompressed size of the of the HTML

17.54KB

Gzip compression

Error! By using Gzip you can save 367B (43% compression) on your site.

By compressing https://www.youtube.com/iframe_api you can save 367B (43% compression rate)
By compressing https://pd.sharethis.com/pd/test_oracle you can save 126B (30% compression rate)

Speed test – Browser cache

Number of static resources (image, JS, CSS)

Browser cache

The browser cache is not set correctly for all elements.

URL	Duration
https://pd.sharethis.com/pd/test_oracle	Expiry time is not specified
https://ws.sharethis.com/button/css/buttons-secure.css	Expiry time is not specified
https://s.sharethis.com/loader.js	34 seconds
https://t.sharethis.com/.. /t.dhj?rnd=1556390962267&cid=c010&dmn=www...	60 minutes
https://www.google-analytics.com/analytics.js	2 hours

Speed test – Images

File size of all images combined

133.22KB

Image optimisation

You can save 33.9KB (28% compression) by optimising the images below:

By lossless compressing the https://www.retailfundamentals.com.au/.. /back.jpg you can save 20.8KB (25%) data.
By lossless compressing the https://www.retailfundamentals.com.au/.. /logo5.jpg you can save 6.1KB (48%) data.
By lossless compressing the https://www.retailfundamentals.com.au/.. /testimonial3.jpg you can save 2.1KB (34%) data.
By lossless compressing the https://www.retailfundamentals.com.au/.. /testimonial.jpg you can save 2KB (43%) data.
By lossless compressing the https://www.retailfundamentals.com.au/.. /controls.png you can save 1.4KB (50%) data.
By lossless compressing the https://www.retailfundamentals.com.au/.. /testimonial2-150x150.jpg you can save 957B (18%) data.
By lossless compressing the https://www.retailfundamentals.com.au/.. /gp.png you can save 316B (20%) data.
By lossless compressing the https://www.retailfundamentals.com.au/.. /back-to-top@2x.png you can save 171B (21%) data.
By lossless compressing the https://www.retailfundamentals.com.au/.. /google-plus@2x.png you can save 146B (24%) data.
By lossless compressing the https://www.retailfundamentals.com.au/.. /fb.png you can save 108B (40%) data.

Traffic

Alexa

5600304

Links

We found a total of 38 different links.
Internal links: 30
External links: 8

External links:

Link text (anchor)	Link strength
Retail Fundamentals Facebook
Retail Fundamentals Google Plus
ANTIPPA LAWYERS
Core Principles (Australia) Pty Ltd
https://www.facebook.com/RetailFundamentals
http://plus.google.com/107209566741467757624
Theme Horse
WordPress

Internal links:

Link text (anchor)	Link strength
http://www.retailfundamentals.com.au
Home
Services
Starting A Business
Business Plans
Marketing and Sales Plans
Mystery Shopping
Pricing Strategies
Management Training
Coaching Services
Other Services
Blog
About You
Resources
Members Download
About Us?
The Outside In Method ©
Profit Calculator ©
My Retail Success ©
Testimonials
Get in touch
Navigation
Profit Calculator © Learn More
The Outside-In Method © Learn More
My Retail Success © Learn More
business plan
Marketing and Sales Plans
Management Training
Retail Fundamentals
Back to Top

Website security

166.62.28.105

External hidden links

Good! No hidden external links found

Looking for eval()

Good! No eval(bas64_decode()) scripts are found

Checking for XSS vulnerability

No XSS vulnerability found

Email encryption

Warning! The website contains at least one unencrypted email address.

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Icons

Favicon

Good! The website uses favicon.

Typos

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SEO report of retailfundamentals.com.au